You bring the audience.
We build the app.
We split the profit.
Together, we build an app that helps your followers with something they really struggle with. They get help, you get an app you're proud to promote, and we split the profit 50:50.
A brand deal pays you once. Then you need the next one.
That's a job, not a business. If you stop posting, the money stops.
And every campaign spends a little of your audience's trust on a product that isn't yours. You don't control it, but you're the one who vouched for it.
Skincare this month. A mattress next month. Then an app you'd never actually use. Your audience notices. Each deal makes the next one worth a little less.
The content creators who made fortunes didn't do more brand deals. They built the app.
They all had the same unfair advantage: they knew their audience well enough to give it exactly what it wanted. And they had a team to build it.
You already have the advantage. We'll be the team.
We'll build an app only you could make. You bring the audience.
You've probably had the offers already: your recipes in an app, your videos in a course. Same template, new logo. We build yours from scratch: your voice in the push notifications, your catchphrase on the "you did it" screen, your inside jokes as features.
You'd use it yourself and promote it with pride. And we build a business around it.
Every month. For as long as the app makes money.
From intro call to working app in about 5 weeks. Then we keep going.
01A 30-minute intro call.
You tell us about your niche and your audience. What they ask you about. What they struggle with. What they already pay for.
02We send you the app idea.
Within a few days you get a one-pager: the app, the business behind it, and why we think it'll pull serious monthly revenue in your niche.
03We shape it together.
This is the step we care about most. If you wouldn't use the app yourself, your audience won't either, and you won't want to promote it. So we iterate until you'd genuinely use it.
04We build it in 4 weeks.
App, App Store and Google Play listing, payments, and all your marketing materials: hooks, scripts, story templates, ad creatives.
05You start promoting.
Before it's even finished. Share the process, run polls on features, let your audience pick the name. You get weeks of content and launch to people who already want it.
06We keep making it better.
Launch is the start, not the finish. We run user interviews, ship updates, work on retention and run paid ads. You keep promoting.
07We split the profit 50:50.
Every month, for as long as the app makes money. You see every number we see.
Why an app?
And not merch, a course or another sponsorship.
Merch sells once. A course sells once. A sponsorship pays once.
A subscription app charges every month, to people who chose to pay because it's genuinely useful to them. You don't have to re-sell them. You just have to keep the app good, and that's our job.
Every month.
Three cofounders.
The fourth seat is yours.
We don't build it alone. Behind the three of us is a network of specialists we bring in for every app.
- Developers
- Designers
- Illustrators
- Animators
- Songwriters
- Video editors
We only partner with content creators who have 1M+ followers.
We put our whole team on your app, at our own cost: 4 weeks to build it, then months of user interviews, updates and retention work. We only make that bet with real distribution behind it, and only for 2 creators at a time.
Questions you're probably asking.
What does it cost me?
What exactly do you mean by profit?
Who owns the app?
How much time does it take from me?
When do I start promoting?
What kind of apps do you build?
I already get app and course offers. How is this different?
What if I don't like the idea?
What if it doesn't make money?
Do I have to stop doing brand deals?
Can my manager or agency join the call?
Why should I trust you with my audience?
Let's hop on a call and sniff each other out.
30 minutes. We ask questions about your audience, you grill us about everything else. If we can't come up with an idea we're genuinely excited about, we'll say so. We won't force it.
Your application just landed in all three of our inboxes. Jaka, Peter or Nik will reply within 48 hours with a calendar link.